[ Selected work — /03 ]

Thirty years of communication and creative work.
A few of the companies I've built with.

I don't publish case studies with names and numbers — most of what I do stays inside the companies I do it for. Here's the shape of the work.

[ Active now ]
[ Work I’ve done ]
01

Utilities, energy & technical

Communication, employer branding and creative direction for organisations in transition — where complex change has to be made understandable, internally and externally, without losing the people on the way.

Clients include: Feenstra, PON.
02

International consumer brands

Brand, campaign and communication work for lifestyle, fashion and sports brands across Europe and beyond. Positioning, story, and the creative layer that makes it land.

Clients include: Nike, Mizuno, Pepe Jeans, Tommy Hilfiger, Calvin Klein, Hugo Boss.
03

Scale-ups & operational brands

Embedded communications and creative direction — building the brand, the story and the rhythm of communication alongside the team that runs it.

Clients include: PetsPlace, PayPal.
[ The pattern ]

Across every engagement: same rhythm. Understand the bottleneck. Build the route. Bring the people. Run the execution. Hand back something that works.

The industry changes. The job doesn’t.

[ Your company next? ]

Your company next?

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