Robert Chevalier
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[ Solutions ]

Strategy you can see.
Work that shows up.

[ Solutions — /02 ]

4 expertises. 1 partner.

Labour, internal, external — and the change that runs through all of it. One owner across strategy, story and execution.

— 01 / LABOUR COMMUNICATIONS

Labour communications

Employer branding for the work that matters.

Position your organisation where the next generation of talent looks. From technicians and engineers to graduates — a story that holds in interviews, on site and across the market.

[ What I bring ]
  • →Employer brand and value proposition
  • →Recruitment campaigns across channels
  • →Onboarding and retention narratives
  • →Tone of voice for technical and operational roles
  • →Content calendars built for HR and recruitment
[ Call me when ]

Hiring is slow. Vacancies stay open. The market doesn't yet recognise you as a place to build a career.

— 02 / INTERNAL COMMUNICATIONS

Internal communications

Engagement as a growth factor.

Leadership and the work floor in the same conversation. Change made understandable. A communication rhythm your teams can rely on — calendars, campaigns and formats that actually run.

[ What I bring ]
  • →Internal narrative and message framework
  • →Communication calendars across teams and locations
  • →Leadership communication and town-hall formats
  • →Campaigns for safety, culture and behaviour change
  • →Engagement measurement and feedback loops
[ Call me when ]

Strategy is set, but the organisation hasn't caught up. Information flows, but understanding doesn't. Energy is leaking.

— 03 / EXTERNAL COMMUNICATIONS

External communications

Strategy made visible.

Translate ambition into a brand and message customers, partners and stakeholders recognise. A continuous, consistent voice — not a press release per quarter.

[ What I bring ]
  • →Positioning and brand narrative
  • →Customer and stakeholder communications
  • →Campaign concepts across channels
  • →Content production — written, visual, video
  • →Editorial and PR calendars
[ Call me when ]

The market knows you, but not what you stand for. The story has aged faster than the company. Communication feels reactive instead of led.

— 04 / CHANGE & TRANSITION

Change & transition

Calm under transformation.

Mergers, restructures, technology shifts, repositioning. I keep your communication ahead of the change — internal and external — so people stay with you instead of guessing what's next.

[ What I bring ]
  • →Change narrative and stakeholder mapping
  • →Communication plans across phases of transition
  • →Leadership briefings and Q&A toolkits
  • →Internal and external alignment per milestone
  • →Crisis-ready messaging when the path shifts
[ Call me when ]

The organisation is changing — fast. Communication is one step behind. People are filling the silence with their own version.

[ Not sure which one? ]

Not sure which one?

Most engagements touch all four. One plan, one owner — me.

Start the conversationSend me your briefing